Desperados Play: Turning the bottle into a banger

Desperados’ brand platform is all about music and parties. So to target young party-goers, we created Desperados Play - a first-of-its-kind music experiment that turns the bottle into an instrument. 

Each label features a unique design with a Facebook scan code. So with the help of a mobile phone, the bottle creates a unique sound ready to be easily mixed together with friends.